Posted on | December 4, 2009 | No Comments
Recently there has been so much focus on social media. More and more people are tweeting, uploading their latest presentations, music or videos, creating fan pages and of course blogging. If you’re in business, you must be asking yourself what is the point of all this if you’re not seeing a difference to the bottom line? Read more
Posted on | November 17, 2009 | Comments Off
You spend a lot of time designing and crafting the content of your email newsletter. The last you need is it goes straight into the customer’s junk box. So here are 5 simple best practices to ensure success with your email program. Read more
Posted on | November 17, 2009 | No Comments
Email continues to be the most powerful means to communicate with prospective and current customers. Email can be used to engage potential customers and retain existing ones as well. The challenge for most businesses is how to effectively build their email list with potential leads. Here are 7 ways in which you can get started to build that powerful email list. Read more
Posted on | November 16, 2009 | No Comments
You see the potential of marketing yourself on Facebook. But don’t know where to begin. Create a fan page. Read more
Posted on | November 16, 2009 | No Comments
Social media is not for big business only. Being social online is not reserved for the top 500. Social media is about good old-fashioned word-of-mouth marketing. Which has been the best tried and true marketing strategy – probably since the beginning of time. So it’s time for business small and large to get into the action and start talk to your potential and existing customers. Read more
Posted on | November 13, 2009 | No Comments
The Toronto Star posted a recent fall survey by Google that found 85% of those surveyed started with the Internet to help decide their next vehicle purchase. This is another sign of the growing trend that consumers are relying more on information from the Net to making purchase decisions. See full article. Read more
Posted on | November 12, 2009 | No Comments
The last few years have been a nightmare for the auto industry. First, it was years the big 3 (Ford, GM and Chrysler) were getting beat from better made more efficient Japanese and European car makers. Then, with the collapse of the world economy auto sales dropped to all time lows. The fallout from auto manufacturers have been wide spread. Read more
Posted on | November 12, 2009 | No Comments
By knowing your audience, you can decide which marketing strategy is the most effective to engage them. Because thinking you can shoot fish in a barrel with your marketing strategy doesn’t always work. Read more