sue-wah-sing

Digital Marketing | Web Design | Information Architecture | Usability | SEO | Social Media

Time To Ditched Jacob’s Top 10

Posted on | January 26, 2010 | 2 Comments

One of the easiest usability tests to employ has been the heuristic evaluation, made popular by usability advocate Jacob Nielsen. His top-ten evaluation criterion has the basis for all testing of this sort since the late 90s. Read more

1 Step to Getting Better Search Rankings

Posted on | January 7, 2010 | No Comments

Ok I don’t have one step for you. But I’d like to cut through the noise here and give you the number one secret to getting better, longer lasting results with your SEO. That is: build what your customers want. Read more

Firefox Accessibility Extension: Must Have For Developers

Posted on | December 19, 2009 | No Comments

firefoxI’ve have recently installed the Firefox Accessibility Extension (version 1.5) by Jon Gunderson of the Illinois Center for Information Accessibility. It’s a fantastic tool that allows you to test the against the FAE and beta W3C accessibility rules. It’s a simple to use toolbar that enables reporting on navigation, text-based and embedded content, scripting and more. Should be a must have if you’re developing web sites but also if you manage your own web site and need to make it more accessible. Check it out on Mozilla.org.

firefox accessibility add-on

A Kuler Way To Find The Right Colour

Posted on | December 16, 2009 | No Comments

Kuler by Adobe has been around for awhile. I just had to post it. One of things I’m challenged with as a designer is selecting colours schemes. I tend to often fall into the safety of tried and true colour combinations. Read more

Infodesign: Time Space World

Posted on | December 16, 2009 | 2 Comments

Here is a visually interesting way to navigation news, photos and video commentary from around the world. At a glance you can quickly see where things are happening.

timespace_world

Check it out for yourself by visiting the Washington Post.

Stumped By Parking Machine

Posted on | December 3, 2009 | Comments Off

Have you come across something in your daily adventures that makes you go, “What the F@#K?! Who the hell designed this?”. Well, yesterday a parking machine was such a thing? Read more

4 Steps To Know Your Audience

Posted on | November 12, 2009 | No Comments

By knowing your audience, you can decide which marketing strategy is the most effective to engage them. Because thinking you can shoot fish in a barrel with your marketing strategy doesn’t always work. Read more

Information Architecture and Web Design

Posted on | November 10, 2009 | No Comments

I was meeting with someone today at a Toronto based agency. And they asked me how do I sell information architecture (IA) to new clients. Read more

keep looking »